Why you need a modern intranet
Are all intranets the same? The short answer is no. In fact, they’re extremely varied. This page will explain the difference between traditional intranets and modern intranets (and help you understand why a modern intranet is invaluable for businesses today).
First off, let’s explain traditional intranets. These are the ones that most people are familiar with (and the association is usually not good).
These platforms are relatively static, uninteresting, and irrelevant. They often have a moderated news section that’s guarded by the communications department, but primarily they’re used as repositories for company documents.
And not very relevant repositories at that. Documents are often out of date and finding them is extremely challenging. There are pages upon pages and links upon links, but none of them make navigation easy.
An intranet, to most people, is: “That thing we have for filing stuff at work. It’s a nightmare.”
Modern intranets are different. So different that it’s hard to put them both in the same category. Same family, very different relatives.
A modern intranet is a dynamic, interesting platform that you use to stay connected to your company. It’s the communication tool at the heart of your workplace. It keeps everyone on the same page and, because it’s easy to contribute to, it reflects the people who use it.
It’s the best place to contact colleagues around the world or across the office. If you need to find a document, you can do that with an effective search tool that saves frustrating digging and endless clicking. And that document will be up-to-date.
At a higher level, it enables and encourages all those positive attributes of a successful workforce—communication, teamwork, collaboration, efficiency, knowledge sharing, and engagement.
“Prior to our modern intranet, we had a traditional SharePoint based intranet. It was full of things that were not relevant. It was very difficult to find what you wanted in there. It wasn't attractive. It wasn't dynamic. Therefore, it wasn't a vibrant community. One of the things we decided was that we had to find something that's simpler for people to use and simpler for us to manage.”
Head of IT at Woodland Trust
And that’s really important. A company is not a company without its people. Modern intranets are about those people. Bringing them together, bringing out the best in them, and making your company shine in the process.
Why do I need a modern intranet?
In a tangible way, a modern intranet creates connections at every level of the company. It’s a powerful, central communication tool that’s simple enough for everyone to use. It streamlines the way in which you interact and work.
While it’s often managed by a couple of people within your company, everyone can participate. In this way, a modern intranet reflects the people who make up the company.
The benefits are substantial. It’ll improve the way in which people across the organization work and how they reach each other.
The practical benefits
A few of the practical benefits we’ve heard from our customers:
- Email is reduced.
- Processes are streamlined.
- Time is saved.
- Communication between offices, roles, and levels of seniority is improved.
- Knowledge and expertise are shared.
- The number of meetings is reduced.
- Finding information is easy.
- Getting information into the right hands is easy.
“Since we’ve implemented our modern intranet, we’ve reduced the need for each person to be in large meetings of up to 20 hours a week during crunch times, to about 3 hours.”
CEO at The Diary
A modern intranet cuts back on extraneous tasks, which can stand in the way of good work. They remove roadblocks so people can get to the bottom of their to-do lists.
The impact on employee experience
Perhaps what's more interesting and impactful is the knock-on effect of this connectivity. A modern intranet can resolve internal business problems such as poor employee engagement, limited internal communication, disenchanted staff, and weak company culture.
Below are a few of the common pain points that intranets overcome, with real life examples from our customers:
According to a Dale Carnegie study, companies with engaged employees outperformed those without by 202%, yet only 29% of employees are fully engaged. The importance of employee engagement has become widely accepted. There seems to be more evidence than ever before to support the long-suspected belief that an employee who’s engaged in their work is more productive than one who isn’t.
One of our customers—Heyday—intentionally established formative mandates for their brand, client experience, and employee culture right out of the gate.
They wanted a central hub for formal and informal communications to help them example brand values, share knowledge, manage resourcing, and reflect their very intentional workplace culture across multiple locations.
One of the key ways they’re achieving this is through their intranet. Heyday uses their intranet to communicate at every level and location in their growing business. Their team members are using it to stay engaged with the company purpose and each other.
“Real estate and hiring challenges are reasonably easy to overcome. More challenging is making sure that everyone at Heyday is marching to the beat of the same drum. The Jostle intranet helps us achieve that.”
Chief Brand Officer and Co-Founder at Heyday
2. Internal Communication
Poor communication has a domino effect on an organization’s efficiency, productivity, and overall wellbeing. It can lead to a lack of coherence and alignment, broken processes, duplication of work, missed opportunities, frustration, demotivation, apathy, and disengagement.
One of our customers—Xero—was suffering with poor internal communication and recognized the need for change.
This 1,600-person organization experienced rapid growth and global expansion, which made communication more difficult. Sharing values, celebrating success, and simply finding people and information had become a challenge. So, it happened less and less.
Xero implemented the Jostle intranet as a communication tool and have seen great success and improvements. Their teams have become more aligned and communication is simpler and more frequent. Their intranet provides a single place for their company to come together – a common place for their people and culture to thrive.
“We've been really impressed by how the Jostle platform has created a really positive framework. It's become a core part of our operating infrastructure.”
CEO at Xero
3. Company Culture
Company culture is indisputably important to employees. According to Deloitte’s Core Beliefs and Culture internal survey, 94% of executives and 88% of employees believe a distinct workplace culture is important to business success.
One of our customers—the City of Vernon in British Columbia, Canada—were struggling to build their culture due to a decentralized work environment.
Vernon has over 370 members of staff in 11 offices. They wanted to pull together this diverse and scattered workforce into a single, energized workplace. Their attempts to do this with company newsletters, file sharing, and SharePoint, weren’t working.
When they started using a modern intranet, the positive impact of this change was almost immediate. Over 85% of Vernon’s employees participate in the new platform and there’s increased sociability, a more connected workforce, easier access to materials, and greater knowledge sharing.
“The sociability between colleagues is leading to increased knowledge sharing that will not only help employees individually, but will also benefit our entire organization. Research clearly shows a direct correlation between employee engagement and culture and overall organizational success.”
Director, Corporate Services at City of Vernon
Want a modern intranet that works? Check out Jostle